ZARA It for Fast Fashion and GAP Research Paper

ZARA It for Fast Fashion and GAP - Research Paper Example Zara Success in Introducing a Disruptive Business Model within the Apparel Manufacturing and Retail Industry Zara has successfully introduced a disruptive business model within the apparel manufacturing and retail industry by its IT leverage in the fashion industry. Its investment into the IT field significantly gives a boosts to its business activities by allowing it to develop its capabilities. Secondly, the application of POS also poses a challenge for Zara business within the industry because it is not availing more time for their management to accurately perform their administration functions. Core Competencies of Zara Zara has various core competencies makes it to compete favorably in the market with other companies producing similar products like them. Their key competencies lie with the resources that are found within the company and which are useful in achieving production within the company. Design g and manufacturing have been the key focus for Zara; therefore, they have a tight a control over their production process. In addition, the numerous partnerships they conduct within their market niche are located near their headquarters and this helps in maintaining a design for their products. Time is also a key competency for Zara because they ensure that their products are produced in a timely manner and are transported by the various intermediaries involved to reach the customer in a timely manner, therefore, serving their needs by availing the products at specific places within the provided time. Zara is also blessed with the capability of producing numerous products at a time; therefore, their products always satisfy the existing demand in the market. Lastly, Zara is always advanced with the changing trends in the fashion industry, therefore, are always on the front to satisfy the different needs of their clients. This builds customer loyalty amongst their client leading to an increase in sales for the products being produced. Characteristics of Zara ’s Target Consumers Groups, Who They Are and Their Behavior Attitudes Zara’s target customer group consist of young of mostly young adults who are price conscious and highly value fashion trends existing in the market. The percentage of their customer group is constituted by women who form more than half of the total customers who visit the shops. Secondly, men who form of a quarter of thee customers with a small fraction of children being customers of the products produced by the company (Hill & Jones, 2010). Unique Consumer Behavior Which Zara Has Been Able To Build In Its Primary Customer Base Zara has been able to build unique customer behaviors by the products and services through their products which they have designed to be fashionable and affordable. Most, customers of Zara prefer products which are trendy while at the same time trendy in appearance. The company has guaranteed this by deciding to cut edge fashion at affordable prices enable their customers to c omfortably purchase their products. Secondly, Zara satisfy their customer behavior of diversity by offering large choice of styles by their products. Being that there are different occasions, Zara’s customers have developed the need to have different clothe types and fashions. By offering large choice of styles of products produced, Zara competently satisfy the existing need in the market through their products and other services. Lastly, Zara’s customers always prefer their products availed at strategic points and Zara has satisfied this gap by

The Emotional Nature of Love in Love is a Fallacy and Romeo and Juliet Essay

The Emotional Nature of Love in Love is a Fallacy and Romeo and Juliet - Essay Example Love is an emotional response, something that can interact with logic, sometimes agreeing with it, sometimes overpowering it, and sometimes falling to it, but they are inherently different things. Love is probably the most often used theme in works of fiction – it is powerful, evocative, can easily create conflict, and people care about it more than almost anything else. Shakespeare is one of the English language’s most famous playwrights largely because of his ability to depict the emotional rollercoaster that is a romantic relationship. In the story â€Å"Romeo and Juliet† Shakespeare shows the essentially illogical, emotional nature of love. This story does emotionally heighten the importance of love, both by seemingly contrasting love with death on several occasions and by artificially raising the stakes of love by making the two lovers part of rival families bent on a blood feud. â€Å"Romeo and Juliet† and â€Å"Love is a Fallacy† actually agr ee on the most important point about love: that it is an emotional response that is separate from reason. The stories differ, however, in their portrayal of love: in â€Å"Romeo and Juliet† love acts as an uncontrollable force, whereas love is depicted as something one can choose in â€Å"Love is a Fallacy,† and â€Å"Romeo and Juliet† displays a selfless love, while â€Å"Love is a Fallacy† depicts love as entirely driven by self-interest.... Coveting something is very different from loving something, and this contrast of love and coveting shows that love, unlike covetousness, cannot be a calculated thing. In fact, the main character does not even use the word â€Å"love† until the end of the poem, in a setting where it seems like a calculated move to try to acquire the thing he covets, Polly. Polly cleverly shows that every expression of love that the main character can possibly create is a logical fallacy of some sort – again highlighting the emotional nature of love, which falls in the face of reason. â€Å"Romeo and Juliet† also depicts love as something that is entirely emotional, because the protagonists regularly commit acts that are entirely unreasonable and in fact harmful to themselves and others because of love. Juliet, for instance, asks Romeo to â€Å"deny [his] father and refuse [his] name† in order to form a romantic relationship with her (Shakespeare, 2.2). It is entirely unreas onable to expect someone to give up their family and their whole life, but love, clearly, is not a reasonable thing – Romeo does in fact give everything up for her. Furthermore, both Romeo and Juliet commit suicide at the end of the story when they think their lover is dead, showing an almost hysterically emotional response. Clearly, love and logic are entirely separate things in both â€Å"Love is a Fallacy† and â€Å"Romeo and Juliet† Though both stories agree that love is â€Å"fallacious† in the sense that it is illogical, they disagree on how love affects one’s self. In â€Å"Love is a Fallacy† all of the characters are able to choose whom they are attracted to, whereas in